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Should You Be Using Paid Advertising on Facebook?

Should You Be Using Paid Advertising on Facebook?

Marketing Strategy

Should you pay to play? Paid advertising allows you to show your Facebook ads to more people in more places, but it comes at a cost. Read More

How Different Age Groups Prefer Content

How Different Age Groups Prefer Content

Marketing Strategy

Have you ever wondered where your audience lies and what kind of content different age groups prefer? Read More

Determining Content Frequency

Determining Content Frequency

Marketing Strategy

Optimizing the frequency of your custom content is essential to effective content marketing. Release your content too often, and you risk oversaturation. If you don't share your content enough, you risk not staying top-of-mind... Read More

Don't Skim Over These Email Marketing Tips

Don't Skim Over These Email Marketing Tips

Content Marketing

Learn how marketers can hone their marketing skills from theSkimm. Read More

Why You Need More Than Just Content

Why You Need More Than Just Content

Content Marketing

Just posting content alone is not enough. If you want to earn your audience's attention, you need to do more. So, what exactly does “more” entail? Read More

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