Iota offers wellness programs to improve employee life and employers’ bottom lines. Iota hoped to boost their relationship with existing clients while promoting their services to new audiences.
A unified look and consistent message were Lexicon’s first steps with Iota. We edited and redesigned the Iota program catalogue and revamped their identity system. Lexicon also developed a line of marketing materials and a library of custom content, primarily for Iota’s financial program, Iota Nest Egg.
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