Iowa Department of Human Rights
The Iowa Department of Human Rights provides vital services to the community, but as it was, those services were hard to find. The department’s divisions lacked unity—each had its own look, which confused constituents and made solving their problems difficult.
Lexicon established a unified identity system, including a new logo, with room for every department. The consistent look was translated to brochures and a portable display, clarifying the department’s message to constituents.
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